NIKE, Inc. today announced the acquisition of RTFKT, a leading brand that leverages cutting edge innovation to deliver next generation collectibles that merge culture and gaming.

“This acquisition is another step that accelerates Nike’s digital transformation and allows us to serve athletes and creators at the intersection of sport, creativity, gaming and culture,” says John Donahoe, President and CEO of NIKE, Inc. “We’re acquiring a very talented team of creators with an authentic and connected brand. Our plan is to invest in the RTFKT brand, serve and grow their innovative and creative community and extend Nike’s digital footprint and capabilities.”  

Founded in 2020, by Benoit Pagotto, Chris Le and Steven Vasilev, RTFKT is a pioneering and innovative brand that redefines the boundaries of physical and digital value to serve their broad community of creators. This dedicated team leverages the latest in game engines, NFTs, blockchain authentication and augmented reality to create one of a kind virtual products and experiences. 

“This is a unique opportunity to build the RTFKT brand and we are excited to benefit from Nike’s foundational strength and expertise to build the communities we love,” says Benoit Pagotto, one of RTFKT’s co-founders. “Nike is the only brand in the world that shares the deep passion we all have for innovation, creativity and community, and we’re excited to grow our brand which was fully formed in the metaverse.”

The terms of the deal will not be disclosed.

About NIKE, Inc. NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, NIKE, Inc.’s earnings releases and other financial information are available on the Internet at http://investors.nike.com. Individuals can also visit http://news.nike.com and follow @NIKE.

1. ‘Everydays: The First 5000 Days’ by Beeple – $69.3 Million. Beeple currently holds the record for the most expensive NFT ever sold. His piece “Everydays: The First 5000 Days,” a collage of 5,000 digital artworks he’s crafted since 2007, was sold for $69.3 million at an online auction by Christie’s.

Qu’est-ce que les baskets NFT ?

What’s an NFT? NFTs allow you to buy and sell ownership of unique digital items and keep track of who owns them using the blockchain. NFT stands for “non-fungible token,” and it can technically contain anything digital, including drawings, animated GIFs, songs, or items in video games.

What does NFT mean in sneakers? NFT stands for “non-fungible token,” and it can technically contain anything digital, including drawings, animated GIFs, songs, or items in video games.

Quelle entreprise nike vient-elle d’acheter ?

NIKE, Inc. today announced the acquisition of RTFKT, a leading brand that leverages cutting edge innovation to deliver next generation collectibles that merge culture and gaming.

Que sont les baskets essentielles ?

6 essential sneaker styles every man should own

• White tennis shoes. As far as must-have sneakers go, the white tennis shoe is about as classic as they come. …
• Trainers. …
• Basketball shoes. …
• Fashion sneakers. …
• All-black sneakers. …
• The plimsoll.

Nike est-elle une entreprise américaine ?

Nike, Inc., formerly (1964–78) Blue Ribbon Sports, American sportswear company headquartered in Beaverton, Oregon. It was founded in 1964 as Blue Ribbon Sports by Bill Bowerman, a track-and-field coach at the University of Oregon, and his former student Phil Knight.

Who is Nike owned by? The top shareholders of Nike are Phil Knight, Mark Parker, Andrew Campion, Swoosh LLC, Vanguard Group Inc., and BlackRock Inc. (BLK). Below, we take a closer look at the top six shareholders of Nike. Note that Nike has two classes of stock.

Nike fabrique-t-il aux États-Unis ?

Nike employs 26,000 people in the United States, including more than 8,500 in Oregon, and does business in 190 countries around the world. … Nike has a small manufacturing footprint in the United States currently that includes footwear air-sole manufacturing in Oregon, among other places.

Nike est-elle une entreprise américaine ?

Nike, Inc. (/ˈnaɪki/ or /ˈnaɪk/) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area.

Quelles sont les entreprises de chaussures que Nike possède ?

In addition to the Nike and Jordan brands, our wholly-owned subsidiaries include Cole Haan (luxury shoes, handbags, accessories and coats); Converse (athletic and lifestyle footwear, apparel and accessories); Hurley (action sports and youth lifestyle footwear, apparel and accessories); Nike Golf, and Umbro (a leading …

Does Nike own New Balance? New Balance (NB) is an American sports footwear and apparel brand that was established in 1906. The brand was originally associated with the New Balance Arch Support Company. … New Balance is a private owned company that includes brands Aravon, Dunham, and New Balance.

Avec quelles entreprises Nike s’associe-t-elle ?

Converse, Cole Haan, Nike Bauer Hockey, Hurley International and Exeter Brands Group comprise Nike’s affiliate brands group.

Quelles sont toutes les marques Nike ?

Nike markets its products under its own brand, as well as Nike Golf, Nike Pro, Nike , Air Jordan, Nike Blazers, Air Force 1, Nike Dunk, Air Max, Foamposite, Nike Skateboarding, Nike CR7, and subsidiaries including Jordan Brand and Converse.

Nike utilise-t-il le travail des enfants ?

The Code of Conduct lays out the required minimum standards we expect each supplier factory or facility to meet in producing NIKE products and includes strict requirements around forced and child labor, excessive overtime, compensation, and freedom of association amongst other requirements.

How do Nike treat their workers? Nike employees continue to face poverty, harassment, dismissal and violent intimidation despite its pledge three years ago to improve conditions for the 500,000-strong global workforce.

Nike utilise-t-il des ateliers clandestins pour fabriquer ses produits ?

Nike came under fire in the ’90s when reports surfaced that the company had several sweatshops around the world. … Eventually, Nike’s co-founder, Phil Knight, took a stand against unjust employment practices in 1998. Since then, Nike has made every effort to fight workers’ abuse in their factories – and it worked.

Comment Nike a-t-il résolu le problème des ateliers clandestins ?

Nike also raised the minimum wage it paid workers, improved oversight of labor practices, and made sure factories had clean air. These admissions and changes helped public sentiment toward Nike turn more positive, Sehdev said. … To this day, Nike continues to publish public reports of conditions in its factories.